USF’s College of Public Health and CUTR host neuromarketing workshop

On April 5, 2023, Mahmooda Khaliq Pasha (USF’s College of Public Health) and Philip Winters (CUTR) conducted a workshop, “Making It Stick: Improving effectiveness of Commuter Assistance Program (CAP) communication messages and materials using neuromarketing”, as part of the Florida Commuter Transportation Summit. Neuromarketing is the study of how the brain responds to marketing and…

Jodi Godfrey completes USDOT course

  On April 28, 2023, Jodi Godfrey completed the USDOT Transportation Safety Institute Transit System Security Course. This is the last course necessary to receive the Bus Transit Safety and Security Program Certificate. This certification signifies a broad-based understanding of safety and security principles applicable to transit operations and management, and the knowledge to develop and…

Yu Zhang presents to Orlando TSMO

On April 28th, 2023, Yu Yu Zhang, Ph.D., was invited to present the latest developments in Advanced Air Mobility (AAM) at the MetroPlan Orlando Transportation Systems Management & Operations (TSMO) Advisory Committee meeting. The committee members and other audience were impressed by Dr. Zhang’s presentation and now understand that planning for this emerging mode of…

Ananth Prasad, P.E., selected as Florida’s 2023 Transportation Hall of Fame inductee

2023 Transportation Achievement Awards 2023 Transportation Achievement Awards Wednesday, November 1, 2023 5:30 PM ET – Reception 7:00 PM ET – Program USF Marshall Center, 4103 USF Cedar Circle, Tampa, FL 33620 Sponsorship PackagePurchase Tickets Former Florida Department of Transportation (FDOT) Secretary Ananth Prasad, P.E., has been selected as Florida’s 2023 Transportation Hall of Fame…

CUTR Associate Director Lisa Staes invited to Governing Board

  CUTR Associate Director Lisa Staes was invited to serve as a member of the Governing Board for the state-sponsored Southern Colorado Institute of Transportation Technology (SCITT), housed at Colorado State University-Pueblo (CSU Pueblo). “I am honored to be appointed to the Governing Board of the Southern Colorado Institute of Transportation Technology and am excited…