Media Framing of Fatal Bicycle Crashes in Hillsborough County: a Critical Discourse Analysis

Media Framing of Fatal Bicycle Crashes in Hillsborough County: a Critical Discourse Analysis Principal Investigator: Julie Bond, MPA Summary: This research seeks to gain an understanding of the complex roles of the media in shaping perceptions of a vulnerable road user group, and will help identify effective means to change language in local media reporting…

Increasing the Desirability of Transit and All Other Travel Choices via Best Workplaces for Commuters

Increasing the Desirability of Transit and All Other Travel Choices via Best Workplaces for Commuters Principal Investigator: Philip L. Winters, Julie Bond Summary: NCTR’s theme is to make public transportation and all other travel choices, safe, effective, efficient, desirable, and secure. This project focuses on increasing the desirability, effectiveness, and efficiency of employer-provided commute benefits…

Improving Transportation Access to Health Care Services

Improving Transportation Access to Health Care Services Principal Investigator: Kristine Williams Summary: Millions of people across the U.S. are unable to provide their own transportation due to age, disability or income constraints. Although the size of this transportation disadvantaged (TD) population is not fully known, the U.S. Government Accountability Office (GAO) states that the population…

Improving the Quality and Cost effectiveness of Multimodal Travel Behavior Data Collection

Improving the Quality and Cost effectiveness of Multimodal Travel Behavior Data Collection Principal Investigator: Sean J. Barbeau Ph.D Summary: The objectives of this project are to improve multimodal infrastructure planning and transit service quality by increasing the cost-effectiveness and quality of data from all modes of transportation, including transit, bike, walk, transportation network companies (TNCs),…

Florida’s Public Transit and Women’s Safety- Real and Perceived Concerns

Florida’s Public Transit and Women’s Safety- Real and Perceived Concerns Principal Investigator: Victoria Perk, Ph.D Summary: Three primary objectives have been identified for this project. These objectives each relate directly to the NCTR themes of “safe,” “desirable,” and “secure” public transportation. 1) This research project will illustrate how women perceive personal safety differently than men…

Campus Automated Shuttle Service Deployment Initiative

Campus Automated Shuttle Service Deployment Initiative Principal Investigator: Pei-Sung Lin Ph.D Summary: Public transit systems that include transit bus and shuttle service have been advocated for reducing traffic congestion, fuel consumption, emissions, traffic crash risk, personal vehicle use, and overall associated loss of productivity. At most mid-size and large open-campus universities with many campus activities,…