January 13, 2011 This webcast discusses the Green Transit Communications Resource Package project. The purpose of this project is to create communications materials for transit agencies and other advocacy groups for statewide benefit. Instead of a marketing campaign, the idea is to create a brand that provides a complementary, consistent message with information directed at decision makers. Download a PDF copy of the presentation.
Presented by: Justin Begley, Senior Research Associate, Center for Urban Transportation Research and Kelly Robertson, APR Bowstern Marketing
AICP-CM credit is not available for this CUTR webcast.