Under contract to Bay Area Commuter Services, Inc., CUTR analyzed several scenarios of transportation demand management (TDM) strategies to provide assessment of each scenario in the Year 2025. This information provided input on the role and needs of TDM programs to be addressed in each MPO’s Long Range Transportation Plan for the Year 2025. The project identified the key measures of effectiveness (i.e., vehicle miles of travel, vehicle trips, mode split, and emissions) for assessing the impact of TDM in each county; reviewed each county’s 2020 Long Range Transportation and Comprehensive Plans; reviewed similar plans from five peer communities to identify approaches used by those communities; identified strategies for analysis at several levels: countywide, activity centers and employer site level. An analysis was conducted using the Environmental Protection Agency’s COMMUTER Model to assess effects of different combinations of TDM strategies on the key measures of effectiveness. These strategies were identified by the Advisory Committee and grouped into four scenarios. The potential policies and/or program changes related to, but were not limited to, a comprehensive employer outreach program, the provision of transit and vanpool benefits by employers, planned improvements to transit system, and growth in the adoption of compressed work week and telecommuting programs by employers. Analyses for several major activity centers within each county also were conducted. Report includes impacts on performance measures and estimated costs for various programs.